# Career Launch — Solutions

The 10-step journey, end-to-end. Steps 1–3 are free; Steps 4–10 require a paid subscription ($450 lifetime or $100/month × 5).

## Step 1 — Know Yourself · Free

18-question self-assessment of values, personality dimensions, and motivators. Calibrated to surface the underlying drivers (autonomy vs. structure, competition vs. cooperation, novelty vs. mastery) that make a job feel right or wrong. Output is a structured profile that anchors every downstream step.

## Step 2 — Map Your Skills · Free

Five-branch skills inventory:
1. **Technical** — programming languages, tools, certifications, software fluency
2. **Interpersonal** — communication, collaboration, leadership, conflict resolution
3. **Transferable** — analysis, writing, project management, teaching
4. **Domain** — subject-matter knowledge from coursework, internships, projects
5. **Leadership** — initiative, delegation, accountability, vision

Output is a résumé-ready summary that becomes the input to Step 5.

## Step 3 — Set Your Direction · Free

Exploration of 23 career groups + salary preferences → specific target job titles. Not a personality test; a structured mapping from your Step 1 + Step 2 profile to roles where the match is plausible *and* the market is hiring.

## Step 4 — Clean Up Online

Digital-presence audit: what hiring managers find when they Google you. Google search results, LinkedIn presence vs. recruiter expectations, abandoned profiles (old MySpace, old blog), reputation signals. Output is a prioritized cleanup list with how-to instructions for each action.

## Step 5 — Build Your Arsenal

Five-phase resume builder:
1. **Upload/new** — bring an existing resume (PDF, DOCX) or start fresh
2. **Framework questions** — guided structure capture
3. **AI review cycles** — multiple passes critiquing every bullet, flagging weak verbs, missing impact metrics, ATS-hostile patterns
4. **Industry versions** — variants optimized for tech / finance / consulting / etc., plus AI-tailored cover letters per target
5. **Dual formats** — final output is two files: a human-readable PDF + ATS-optimized version with HR-XML, HROpen, LinkedIn-XML, Europass structured exports

## Step 6 — Find Your Targets

Intelligence-driven matching against:

| Layer | Source | Volume |
|---|---|---|
| Public job boards | Greenhouse, Ashby, Workday CXS, Lever, Simplify, RemoteOK, Arbeitnow, WeWorkRemotely, USAJobs, The Muse, HN Who-is-hiring | ~79K daily listings |
| Hidden market | WARN Act layoff filings (CA, OR, NJ, TX), DOL H-1B LCA filings, news signals on hiring/funding | Continuous |

60–80% of jobs in most industries are filled before they're posted. Step 6 surfaces both layers.

## Step 7 — Make First Contact

Customized outreach scripts for cold email and LinkedIn, generated per target company using your Step 1–3 profile + the company's public signals. Templates respect the conventions of your field — tech outreach reads differently from finance outreach reads differently from non-profit outreach.

## Step 8 — Ace the Interview

Mock-interview simulator scored on the STAR method (Situation, Task, Action, Result). Customized to your target field and target seniority. Lets you practice failure cheaply, in private, before high-stakes real interviews. Output is per-question feedback plus a running STAR score.

## Step 9 — Manage Your Pipeline

Kanban board for 20–40 active opportunities: Researching → Applied → Phone Screen → Onsite → Offer → Decided. Each opportunity carries contact log, follow-up reminders, per-stage time elapsed, and conversion metrics.

The funnel-level metrics are the differentiator: *"you applied to 12 roles, 4 phone screens, 1 onsite, 0 offers — here's where the funnel is leaking and what to fix this week."*

## Step 10 — Close the Deal

Negotiation scripts tailored to the offer amount and target outcome. Employment-agreement review (red-flag clauses around non-competes, IP assignment, equity vesting). Offer comparison when you have multiple. Acceptance-letter templates. **Pre-paid:** graduates who use Step 10 typically recover the $450 platform cost from a single negotiation cycle.

## Underlying capabilities

- **AI Coach** — Claude-powered, 24/7, full context on your profile + completed steps + current pipeline. Operates inside the 10-step framework; refuses generic advice.
- **JD Decoder** — paste a job description, get must-haves, nice-to-haves, hidden requirements, and a fit assessment.
- **Resume Builder** — five-phase wizard with dual outputs (human PDF + ATS-structured XML).
- **Application Pipeline** — Kanban with reminders, conversion analytics.
- **Mobile-first** — full responsive design, hamburger drawer, 44px touch targets.

## Operated by

Career Launch is operated as a distinct entity within [Gyre Holdings](https://gyreholdings.com/) (Media group), with its own domain, credentials, and infrastructure. Sister products: [Gyre Research](https://gyreresearch.com/) (institutional portfolio analytics) and [Gyre One](https://gyre.one/) (operating system for small businesses).
